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Press Release

PTC: Gratuitous Sex Scene is “Bait-and-Switch” on “Pitch”

By: Kelly Oliver

Release Date: 10/7/2016

LOS ANGELES (October 7, 2016) – The Parents Television Council issued a statement in response to last night’s episode of Fox’s “Pitch.”

“Imagine The Sound of Music opening with a scene of Baroness von Schrader and Captain von Trapp naked and in bed, rolling around for 10-15 seconds, then getting dressed and shown walking down the stairs into the kitchen. But the rest of the movie takes place just as produced. That's basically what happened on ‘Pitch’ last night. It was a bait-and-switch for families, many of whom likely walked away after the opening scene and will never trust that program again,” said PTC President Tim Winter.

“What genius at the network, or on the production staff, decided that a gratuitous sex scene was a good way to begin an otherwise family-friendly show? What marketing class did they take that suggested it was good business to immediately alienate your target market? It’s not like we needed yet another example demonstrating that network programmers cannot get out of their own way when it comes to reaching a family audience. Sadly, that’s what we got last night.

“Either ‘Pitch’ is a family show or it is an edgy show. It cannot be both. Adding gratuitous sex scenes to ‘Pitch’ will only sound the death knell for what otherwise is one of the most positive new fall TV shows for families.”

The Parents Television Council® (www.parentstv.org) is a non-partisan education organization advocating responsible entertainment. It was founded in 1995 to ensure that children are not constantly assaulted by sex, violence and profanity on television and in other media.

This national grassroots organization has more than 1.4 million members, and works with television producers, broadcasters, networks and sponsors in an effort to stem the flow of harmful and negative messages targeted to children.

The PTC™ also works with elected and appointed government officials to enforce broadcast decency standards. Most importantly, the PTC produces critical research and publications documenting the dramatic increase in sex, violence and profanity in entertainment. This information is provided free of charge so parents can make informed viewing choices for their own families.

Visit the new PTC Watchdog Blog at www.parentstv.org/blog.

Follow the PTC on Twitter: @ThePTC.
 
Like us on Facebook at www.facebook.com/ptcusa.

To speak with a representative from the Parents Television Council, please contact Kelly Oliver at (703) 307-9404 or email at kelly@kellyoliverpr.com.