• PTC President Calls Viacom Bundle Announcement a “Distinction Without a Difference”

    by  • May 23, 2017 • Cable Choice • 1 Comment

    Viacom’s “cheaper solution” solves nothing. 

    The Parents Television Council responded to Viacom CEO Bob Bakish’s announcement that the company is expected to offer consumers a TV bundle without news and sports costing $20 or less per month.

    “Once again cable programmers are rearranging the deck chairs on their Titanic. Unless and until cable customers are able to receive the products they want to purchase — rather that the products that the cable industry wants to sell them — we will continue to see annual declines in subscriber numbers,” said PTC President Tim Winter.

    “Mr. Bakish’s announcement offers consumers a distinction without a difference. All that this cheaper ‘solution’ will do is bundle fewer networks that people want with fewer networks that people don’t want. How will this appeal to cord cutters, or to families who are frustrated that they must underwrite network programming they find harmful to their children?

    “We hope that the cable TV industry will embrace a model where consumers can choose — and pay for — only the networks they want to purchase.”



    One Response to PTC President Calls Viacom Bundle Announcement a “Distinction Without a Difference”

    1. William Hughes
      June 13, 2017 at 1:07 pm

      Television continues to go to hell in a hand basket. Pay-TV prices continue to rise, while the quality of what they show does nothing but decline. S0-called “Family Friendly” programs have left-wing political propaganda weaved into their episodes, while age-inappropriate commercials continue to be aired at times when children are certainly watching a program. I gave up on commercial TV a little over a decade ago, and I don’t regret it. The shows I watch today are commercial-free, and contain no political agendas weaved into each episode. Some of you may say I’m living in the past, but get this. It doesn’t matter if I’m watching a show as soon as it’s first shown, or if it’s something that first aired 50 years ago, but I’ve never seen before. It’s still a new show, and IMO the older shows run circles around what’s laughingly passed off as “programming” today.

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